EMERGERCOUNSEL

Australia - New Zealand
Assignments
 

1979-1988

Managed the legal affairs of Sterling Drug in Australia / New Zealand from 1979 to 1988, including product promotion and litigation matters. Sterling was a major player in Australia and New Zealand with Panadol, its popular acetaminophen pain reliever, Phillips Milk of Magnesia, Rx pharmaceuticals, and other branded products.

1987-88

Managed Sterling’s product promotion claims against competitors, which resulted in victorious assertions of exclusive aspects of Sterling’s product advertising and promotion.